Magdalena Schaffrin (Berlin)

Photo: Jan Rasmus Voss
How and why do I engage in aspects of sustainability in my fashion design?
Is there any other possibility than engaging aspects of sustainability in the fashion design nowadays? Sustainability has an impact on all levels of a fashion brand:
Long lasting design: The look of my collection is timeless and marked by classical pieces. The careful selection of fabrics, the high quality of production and the attention to the line and shapes, give the collection its specialty. My intention is to create clothing, where the design, the cut and the material merge into perfection. Therefore I have stopped working in the classical rhythm of two collections per year. That means for me, that I am concentrating on one collection, which will grow bigger in a healthy way. It changes seasonal in the chioce of material and colour. Read more…
Tags: brightgreendesign, eco-design, eco-fashion, eco-luxury, nachhaltig, sustainable
“bright green design” exhibition IDZ
Here you find pictures from the opening of the BerliNordik “bright green design” exhibition at the International Design Center Berlin, June 8th 2010.
Tags: brightgreendesign, DMY, eco-design, IDZ, nachhaltig, sustainable
more sustainable design at the DMY
From June 10th – 13th 2010 the SUSTAINABLE DESIGN CENTER will, as one of the DMY Satellite Exhibitions show a commented selection of products that give an insight into the work of the Center. This is also an opportunity to take a first look at their new showroom at 67 Hobrecht Str. in Neukölln.
Opening hours: daily 12 pm – 6 pm
Location: Hobrechtstr. 67, Berlin
Tags: eco-design, nachhaltig, sustainable
identity in a bag

The design duo schmidttakahashi from Berlin (Eugenie Schmidt and Mariko Takahashi) found a great fascination on used garments, which are affected by individual owner. They are no longer anonymous objects as soon as they end up to the hands of particular person. Even if the clothes are mass produced for an unknown number of consumers. So schmidttakahashi developed an ambitious project: Read more…
Tags: brightgreendesign, eco-design, productioncycle, upcycling
It is up to us to make it happen

photo: Arndt Menke-Zumbrägel
At BerliNordik’s “bright green design” exhibition Berlin-based designer Arndt Menke-Zumbrägel proves that natural materials can be used to construct high-performance devices.
Currently, only very few designers still use wood as a construction material. New materials provide new opportunities, but do we really know wood already? Is it not possible that there is even more in it than those wonderful shapes Charles and Ray Eames created out of deformed plywood? Read more…
Tags: brightgreendesign, constructionmaterial, eco-design, nachhaltig, sustainable, technology
“We believe that every single one of us can help making a change.”
ett la benn is a Berlin-based agency for product and interior design.
They say: “As individuals we have to find ways to adapt to certain needs, instead of simply waiting that someone comes up with the perfect solution.” Read more…
Tags: brightgreendesign, design, eco-design, nachhaltig, sustainable
sitting on good ideas
For their Diploma project in textile design at the Kunsthochschule Berlin Weißensee, LUM! (Lisa Spengler and Moa Hallgren) are working on their object-project REMÖTIL at the moment. Read more…
Tags: brightgreendesign, eco-design, furniture, upcycling
designing new value

Hella Hernberg standing next to her brand new urban farm at 'Kalasatama', which is an old harbor area of Helsinki. Hella has recently worked as a member of a team developing temporary uses and environmental art in this area, which is waiting for more permanent future development.
Hella Hernberg is a Helsinki-based architect and designer whose work ranges from objects to urban projects. Her design ideology follows the guiding principle of turning unused and discarded things valuable and necessary, whether they are household objects or urban spaces. By combining the old and contemporary, the familiar and unexpected, she brings more character and stories to common concepts. Read more…
Tags: brightgreendesign, eco-design, expo, Helsinki, upcycling, urban
Schön!

© Magno Wooden Radio
During the International Design Festival Berlin DMY from June 9th – 13th 2010 not only Tempelhof Airport but the whole city will be buzzing with new design ideas – many of them bright green.
As one of more than 40 Extended Locations schœner.wærs.wenns.schœner.wær – Conceptstore for sustainable Design presents two interesting events at their store: Read more…
Tags: brightgreendesign, DMY, eco-design, Moritzplatz, nachhaltig, sustainable
Apocalypse for a brighter future

photo: Henrik Rosenqvist
Apokalyps (apocalypse) can be understood as, not only doom, but also revelation. ALT is a design and innovation studio from Malmö that works with sustainable design and re-use of materials. They move in the fields of technology, chemistry and of course design. ALT is the result of their knowledge as industrial designers, their creativity and their visions of a healthier way of consumption. ALT also offers consulting, lectures and workshops. Read more…
Tags: brightgreendesign, eco-design, industrialdesign, malmoe, upcycling